See how Brandfuel's AI-powered platform addresses the most common product content challenges faced by growing brands.
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Take the hard work out of onboarding new products by using all of your digital assets to create product content that aligns with your strategy. We use AI to review and understand your products, ensuring the descriptions are true to live.
Not only do we generate your content for you, we will automatically publish it wherever and whenever you want it. Your content flows to Shopify based upon your configurable workflow. Selling on marketplaces or in other languages? We'll output it just the way you want - no more ChatGPT/Excel/Copy/Paste publishing headaches.
Beyond the product content, we understand your business context. Are you looking to increase organic traffic? Use our AI/SEO Optimization Content Strategy. Want to reinforce your brand? Use a Brand Alignment Content Strategy.
Not only that, once we create your content we will use an objective LLM to score it, so you know how it is likely to perform before you even push it live. Your company is not one size fits all, why should your content be?
Artificial Intelligence Optimization (AIO) has become critical for every brand, but most of your traffic still comes from Google. You have to continue to execute on a disciplined SEO strategy to ensure you are driving your current traffic. But now you have to make sure you are also publishing content for the generative chat engines.
Brandfuel helps you maintain your SEO while delivering best practices based upon Schema.org and JSON-LD specifications required for AI discoverability. No additional work - just one integrated and intelligent content publishing workflow that knows how to publish for whatever audience you need: ChatGPT, search engines or good old fashioned shoppers - we generate the specialized content you need for each of them.
Publishing hundreds of product descriptions is hard work. Now layer in selling on 3-4 different marketplaces in English and Spanish and your team is seriously under water. Brandfuel makes it much easier to launch new sales channels and manage the channels you already have.
Not only do we make it easy to publish content to every channel, we make sure your content is a fit for the channel. You can create unique personas for each sales channel to ensure your content hits home. Walmart.com shoppers get messaging about value and low prices. Selling on Etsy? We'll emphasize the aspects of your products that make them a unique find.
Most companies use personas to drive their merchandising, but those personas are often forgotten in the scramble to publish all the required content to the web store. Brandfuel is built on the idea that every piece of content serves a purpose and, as such, we let you choose the persona that is right for each product. Your high end product line gets content that exudes exclusivity, while your entry level line speaks to aspiration.
Most product content is never updated once it is initially published. Ecommerce teams simply have too much going on to revisit and improve descriptions. However, when you use Brandfuel to create your product content there is no reason you should not continuously test and improve your content.
Brandfuel is a closed loop system that continuously generates new descriptions based upon your business objectives, measures the results based upon add to cart rate and conversion rate and then automatically keeps the best performing variant. The result is your site goes from being a static experience to one that is continually learning and adapting, all while keeping you in the loop and in control.
See how Brandfuel can solve your specific product content challenges.
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